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Service · 3D & WebGL

3D and WebGL websites that stay fast

Overview

3D is worth its weight when it shows how something works, fits or feels. We use it for that, and leave it out when a photograph does the job.

Every scene ships with a performance budget, a lighter version for phones and a still image for visitors who prefer reduced motion.

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What is included

How it runs

  1. 01

    Decide

    What the scene has to explain, and whether real time is needed or a rendered film is enough.

  2. 02

    Model and light

    Look development in stills first, so the direction is approved before any code.

  3. 03

    Build and tune

    The scene goes into the page and is measured on mid-range phones, not only on our machines.

3D & WebGL in our work

Questions

Will 3D slow the site down?

It does if nobody sets a limit. We agree a budget for load time and frame rate at the start and test against it on real devices.

What happens on phones?

Phones get a lighter scene or a looping film of the same shot. The page reads the same either way.

Can you work from our CAD or product files?

Yes. We clean and retopologise them for the web, or model from photographs if there are no files.